The Board

Richard Keegan

Chairman and CEO
Richard joined Screen-Ad International Limited in 1993, as President and Chief Executive Officer. Richard has over 20 years of industry experience. Before joining Screen-Ad International Limited, he held various senior roles within a number of leading communication agencies.

Greg O’Sullivan

Chief Operating Officer
Greg is responsible for a broad range of areas at Screen-Ad International Limited, including human resources, and strategic communications. He joined the company in 2005. He is a graduate of Fine Arts and Creative Writing. He also holds a number of technical certifications and designations.

Nicole Carrington

Director of Finance
As Director of Finance for Screen-Ad International Limited, Nicole ensures integrity and service for customers. She joined ASC in 2003, bringing over 20 years of experience in working with a wide range of major national and international clients.

Jacob Snowden

Director of Creative Business and Brand Partnerships
As Director of Creative Business and Brand Partnerships with Screen-Ad International Limited, Jacob is responsible for the administration of advertising concepts, campaigns and client relationships. Prior to joining Screen-Ad International Limited in 2011, he had an extensive background in regulatory affairs, policy development, and customer relations.


Danielle McPherson

Director of Marketing and Broadcast Delivery
Danielle is Screen-Ad International Limited’s Communications Manager. She has studied communications and advertising and is responsible for consumers’ complaints, public and media relations as well as industry relations. Danielle previously worked with Screen-Ad International Limited as an analyst from 1997-1999.